[{"data":1,"prerenderedAt":285},["ShallowReactive",2],{"project-2414491":3},{"id":4,"name":5,"line":6,"line_source":7,"title":8,"url":9,"domain":5,"maker":10,"posted_at":11,"year":12,"points":13,"comments":14,"rank_in_year":15,"shown_in_year":16,"top":17,"tier":18,"category":19,"subcategory":20,"format":21,"keywords":22,"reception":27,"sentiment":28,"stance_mix":29,"scored_comments":34,"aspects":35,"strip":43,"post_text":46,"what":47,"said":71,"maker_in_thread":167,"shape":177,"grid":181,"attempts":248,"same_week":249,"maker_shows":44,"maker_hidden":277,"reader_version":278,"card":279},"2414491","popify.me","measure curiosity of your website users","title","Show HN: measure curiosity of your website users","http:\u002F\u002Fpopify.me","mihar",1302083379,2011,45,33,275,1097,26,"shown","web_saas","website coupon widget","web_app",[23,24,25,26],"website coupons","ctr","newsletter signup","a\u002Fb testing","mixed",0.006,{"positive":30,"neutral":31,"mixed":32,"critical":33},7,10,1,4,22,{"idea":36,"execution":38,"design":40,"performance":41,"docs":42},{"positive":33,"critical":37},0,{"positive":37,"critical":39},2,{"positive":32,"critical":39},{"positive":39,"critical":37},{"positive":37,"critical":37},[37,44,44,44,45,37,44,44,44,32,37,37,32,45,37,44,37,37,32,44,45,37,32,37,44,37,44,45,45,37,45,45,44],3,5,null,{"problem":48,"audience":55,"pricing":46,"motivation":64,"time_to_build":46,"stack":68,"openness":69,"stage":70,"team_size":69},{"value":49,"source":50,"evidence":51},"Website visitors ignore banners; coupon badges drive clicks and newsletter sign-ups.","maker",[52],{"id":53,"by":10,"text":54},"2414505","Here's some background: When developing new advertisement format, our team did a lot of data-mining and A\u002FB testing to reveal unknown patterns in human behaviour. One of the…",{"value":56,"source":57,"evidence":58},"Website and e-commerce owners who want more clicks and email sign-ups.","inferred",[59,60],{"id":53,"by":10,"text":54},{"id":61,"by":62,"text":63},"2415008","michael_dorfman","I think this looks absolutely brilliant, and plan on trying it out, as soon as I can figure out how to adapt it to my needs. You see, I have an e-Commerce site, so it doesn't do…",{"value":65,"source":50,"evidence":66},"Maker's team found coupon badges drove high clicks in ad testing and wanted to offer it as a product.",[67],{"id":53,"by":10,"text":54},[],"unknown","launched",{"praise":72,"objections":94,"requests":126,"questions":148,"alternatives":166},[73,85],{"value":74,"source":75,"evidence":76},"Coupon badges show strong click-through and newsletter engagement.","commenter",[77,81],{"id":78,"by":79,"text":80},"2414741","rf45","CTR for badges was like 8% with all the timing and randomness tweaks. Since coupons are not used to drive traffic to other sites we also measured newsletter signup and the…",{"id":82,"by":83,"text":84},"2415075","rokkrulec","This is pretty AWESOME CTR and engagement. I mean, where is the catch ?",{"value":86,"source":75,"evidence":87},"Idea seen as a pull-based alternative to banners.",[88,91],{"id":89,"by":79,"text":90},"2415379","Banners and such are PUSH for a customer, he didn't do any action to call the stuff in his eyesight. Coupons are just tingling at the side and if a curiosity makes a user to…",{"id":92,"by":79,"text":93},"2414785","They won't. As long there are good deals on coupons, ppl will want to uncover them. I even beleive that a site with a good marketing team could get rid of banners and use only…",[95,102,112,119],{"value":96,"source":75,"evidence":97},"Coupon fatigue: users may stop clicking if it spreads.",[98],{"id":99,"by":100,"text":101},"2414745","wlievens","Honest question: do you think that if this catches on, and will be seen on more and more websites, users will eventually get tired and stop bothering to click the coupons?",{"value":103,"source":75,"evidence":104},"Each coupon click adds a browser history entry.",[105,109],{"id":106,"by":107,"text":108},"2415157","kingofspain","Each pop up click results in another 'page', meaning I had to click back around 8 times to get back here. Just FYI :)",{"id":110,"by":107,"text":111},"2415192","Sorry, I explained that badly. I'm running Chrome (10.0.648.204) and each coupon click is resulting in another entry in the browser back history.",{"value":113,"source":75,"evidence":114},"CSV export of emails gave an error.",[115],{"id":116,"by":117,"text":118},"2415370","ytNumbers","> you can download e-mails in CSV I tried doing that in your example demo, and got an error message of: ERR1. I'm just trying to be helpful here. Your service has a lot of…",{"value":120,"source":75,"evidence":121},"Sample coupon contained NSFW content.",[122],{"id":123,"by":124,"text":125},"2414825","m0th87","Given you're trying to sell a product, the NSFW in the sample coupon (i.e. the green one) seems like a really bad idea.",[127,134,141],{"value":128,"source":75,"evidence":129},"Support for e-commerce sites without printed coupons, such as coupon codes.",[130,131],{"id":61,"by":62,"text":63},{"id":132,"by":83,"text":133},"2415065","1. for e-commerce, besides collecting emails for a newsletter, you could put a keyword to a coupon with which visitors can claim discount on your site. 2. you can download…",{"value":135,"source":75,"evidence":136},"Native English narration in the explainer video.",[137],{"id":138,"by":139,"text":140},"2414948","tnorthcutt","Interesting concept. I like how minimal you've kept it. If your site is targeted towards business owners\u002Fwebmasters in the U.S, I suggest having a native English speaker record…",{"value":142,"source":75,"evidence":143},"Funnier default tweet text.",[144],{"id":145,"by":146,"text":147},"2414624","Swizec","LOVE IT! Maybe I'm just sleep deprived but this is awesome. The coupons just blow me away. Will you really let me drive your tractor if I become a power user? PS: your default…",[149,156,160],{"value":150,"source":75,"evidence":151},"Details of the data-mining and A\u002FB testing process.",[152],{"id":153,"by":154,"text":155},"2414566","rokgregoric","Would like to hear more about data-mining and testing process of yours.",{"value":157,"source":75,"evidence":158},"Where collected emails are stored.",[159],{"id":61,"by":62,"text":63},{"value":161,"source":75,"evidence":162},"Actual CTR figures for badges and coupons.",[163],{"id":164,"by":83,"text":165},"2414644","What was the CTR ? for badges and for coupons.",[],{"comments":168,"answered":44,"key":169},8,[170,171,174],{"id":53,"text":54},{"id":172,"text":173},"2414921","I also think that unless you start getting crap deals, a thing like this should stick. Ordinary people \u003C3 coupons and getting free somethings. Free haircuts anyone?",{"id":175,"text":176},"2415408","We're looking into it. Thanks for the good wishes.",{"commenters":178,"max_depth":45,"maker_replies":168,"first_comment_mins":179,"lifespan_hours":180},14,6,21,[182,184,186,190,191,192,193,195,196,198,200,202,205,207,209,211,214,217,219,222,225,226,228,229,231,233,235,237,239,240,242,243,245],[53,37,37,183,10,32],"project\u002Fpositive\u002Fidea",[153,37,44,185,154,37],"maker\u002Fneutral\u002Fidea",[187,37,44,188,189,37],"2414608","project\u002Fneutral\u002Fidea","matevzpetek",[99,37,44,188,100,37],[92,37,45,183,79,37],[172,37,37,183,10,32],[61,37,44,194,62,37],"project\u002Fmixed\u002Fidea",[132,37,44,188,83,37],[197,37,44,188,62,37],"2415106",[116,37,32,199,117,37],"project\u002Fcritical\u002Fexecution",[175,37,37,201,10,32],"maker\u002Fneutral\u002Fnone",[203,37,37,204,100,37],"2418530","other\u002Fneutral\u002Fnone",[123,32,32,206,124,37],"project\u002Fcritical\u002Fdesign",[138,39,45,208,139,37],"project\u002Fpositive\u002Fdesign",[210,39,37,201,10,32],"2415059",[212,39,44,201,213,37],"2415108","kristiandupont",[215,39,37,216,213,37],"2415109","commenter\u002Fneutral\u002Fnone",[218,39,37,216,139,37],"2415211",[220,44,32,206,221,37],"2414643","dralison",[223,44,44,224,154,37],"2414649","project\u002Fneutral\u002Fdesign",[145,33,45,183,146,37],[227,33,37,201,10,32],"2414918",[106,45,32,199,107,37],[230,45,37,201,10,32],"2415163",[110,45,44,232,107,37],"project\u002Fneutral\u002Fexecution",[234,45,37,232,10,32],"2415249",[164,179,44,236,83,37],"project\u002Fneutral\u002Fperformance",[78,179,45,238,79,37],"project\u002Fpositive\u002Fperformance",[82,179,45,238,83,37],[241,179,37,188,10,32],"2415119",[89,179,45,183,79,37],[244,30,45,183,79,37],"2414552",[246,30,44,247,154,37],"2414562","project\u002Fneutral\u002Fdocs",[],[250,254,258,263,268,272],{"id":251,"name":252,"points":253,"category":19},"2406614","Gumroad",396,{"id":255,"name":256,"points":257,"category":19},"2404752","cantada.ca",212,{"id":259,"name":260,"points":261,"category":262},"2399927","Glowform",182,"creative",{"id":264,"name":265,"points":266,"category":267},"2406256","jsgif",128,"languages",{"id":269,"name":270,"points":271,"category":19},"2417194","NationBuilder",109,{"id":273,"name":274,"points":275,"category":276},"2408399","SyncPad",59,"productivity",false,"v2",{"id":280,"name":5,"line":6,"ai":277,"cat":19,"year":12,"points":13,"comments":14,"rec":27,"s":281,"top":17,"kw":282,"maker":10,"domain":5,"tier":18,"attempts":37,"strip":283,"url":9,"mix":284,"praise":74,"objection":96,"sub":20},2414491,0.01,[23,24,25,26],"033350333100150300135010303550553",[30,31,32,33],1794036487601]