[{"data":1,"prerenderedAt":253},["ShallowReactive",2],{"project-2950391":3},{"id":4,"name":5,"line":6,"line_source":7,"title":8,"url":9,"domain":10,"maker":11,"posted_at":12,"year":13,"points":14,"comments":15,"rank_in_year":16,"shown_in_year":17,"top":18,"tier":19,"category":20,"subcategory":21,"format":22,"keywords":23,"reception":28,"sentiment":29,"stance_mix":30,"scored_comments":34,"aspects":35,"strip":41,"post_text":44,"what":45,"said":71,"maker_in_thread":145,"shape":158,"grid":161,"attempts":214,"same_week":215,"maker_shows":245,"maker_hidden":246,"reader_version":247,"card":248},"2950391","My new project","Making Ads Fun","title","Show HN: My new project - Making Ads Fun","http:\u002F\u002Fashraful.org\u002Fplay\u002F","ashraful.org","ashraful",1314890939,2011,18,28,534,1097,49,"shown","web_saas","advertising platform","web_app",[24,25,26,27],"engagement ads","rewarded advertising","ad points","display ads","roasted",-0.36,{"positive":31,"neutral":31,"mixed":32,"critical":33},2,1,10,15,{"idea":36,"design":38,"execution":40},{"positive":32,"critical":37},8,{"positive":39,"critical":32},0,{"positive":39,"critical":32},[32,39,32,39,32,39,42,39,42,32,43,39,43,43,39,39,32,39,39,32,39,32,39,32,39,32,39,32],5,3,null,{"problem":46,"audience":57,"pricing":44,"motivation":44,"time_to_build":44,"stack":67,"openness":68,"stage":69,"team_size":70},{"value":47,"source":48,"evidence":49},"Display ads are intrusive and unrewarding; PLAY makes ads an interactive reward.","maker",[50,54],{"id":51,"by":52,"text":53},"2950737","dkokelley","I don't think you truly understand the concept presented. This is not about answering poll questions (although that is one example). This is about making ads more rewarding to…",{"id":55,"by":11,"text":56},"2952657","Actually its quite different from DoubleRecall, in the sense that DoubleRecall is presented as a road block. Users are forced to interact with it in order to continue their…",{"value":58,"source":48,"evidence":59},"Advertisers and publishers, and consumers who earn points.",[60,64],{"id":61,"by":62,"text":63},"2953378","corin_","More than anything right now it's a gut feeling. Digging into why I have this feeling, the first few thoughts that come to mind include: - Let's say you are offering me a free…",{"id":65,"by":11,"text":66},"2956376","Its sort of in-between. Its under a startup lab (inlith.com) I created, and we are (or rather will be) working on multiple projects. We are also doing consulting work…",[],"unknown","prototype","team",{"praise":72,"objections":84,"requests":107,"questions":115,"alternatives":127},[73],{"value":74,"source":75,"evidence":76},"Commenters find the idea interesting and wish it well.","commenter",[77,80],{"id":78,"by":52,"text":79},"2951131","To be clear, these are not MY screenshots. I have no affiliation with this project. I don't think establishing rapport is something done in secret. To make sure I understand…",{"id":81,"by":82,"text":83},"2950681","GMali","I actually see them being quite successful tbh. At least for a while until everyone gets used to them and starts ignoring them like it always happens.",[85,89,93,97],{"value":86,"source":75,"evidence":87},"Users would delay purchases to collect discounts.",[88],{"id":61,"by":62,"text":63},{"value":90,"source":75,"evidence":91},"Tracking by cookies or logins is clumsy and deters engagement.",[92],{"id":61,"by":62,"text":63},{"value":94,"source":75,"evidence":95},"Interactive free-offer ads are associated with scams.",[96],{"id":61,"by":62,"text":63},{"value":98,"source":75,"evidence":99},"Engagement ads are not new; the concept is the same as existing ones.",[100,104],{"id":101,"by":102,"text":103},"2951026","Hisoka","No, I do understand. It's a fake engagement experience - I know they're trying to sell me something. It's like a car salesman who invites you to dinner so he can secretly…",{"id":105,"by":102,"text":106},"2951364","How is it new though?",[108],{"value":109,"source":75,"evidence":110},"Make the example screenshots larger and readable.",[111],{"id":112,"by":113,"text":114},"2950602","nollidge","The example screenshots are almost unreadably small, even with the little zoomed-in area. I realize you can click on them, but why not just zoom the inset full-size to begin with?",[116,120],{"value":117,"source":75,"evidence":118},"How is it new compared to existing engagement ads?",[119],{"id":105,"by":102,"text":106},{"value":121,"source":75,"evidence":122},"Will it be on Facebook?",[123],{"id":124,"by":125,"text":126},"2950661","revorad","I generally hate ads, but I see some educational value in this. Hope to see it in action. Are you going to put it on Facebook?",[128,139],{"value":129,"source":75,"evidence":130},"DoubleRecall",[131,135],{"id":132,"by":133,"text":134},"2951207","swlkr","I suppose this is a DoubleRecall competitor? If I were going to put my money on either of these projects\u002Fproducts I'd go with double recall, looks like it takes less effort on…",{"id":136,"by":137,"text":138},"2952060","tadruj","Thx for the vote of confidence for DoubleRecall. I think that this is an interesting idea but there are lots of obstacles to cross with any engagement ads, so it's definitely an…",{"value":140,"source":75,"evidence":141},"Survey and points sites",[142],{"id":143,"by":62,"text":144},"2950498","Truthfully (and, sorry, quite bluntly) I can't imagine this seeing any success or going anywhere. There are already places for people who want to do things (e.g. answer surveys)…",{"comments":146,"answered":147,"key":148},9,4,[149,152,155],{"id":150,"text":151},"2950567","But would you not consider this to be a better alternative to a plain ad. Also, the sites you talk about are rather shady. You need to fill out lengthy surveys that collect your…",{"id":153,"text":154},"2950605","Can you please elaborate a bit more?",{"id":156,"text":157},"2954861","Thanks so much for elaborating. I agree that each point you raised are quite valid, and each of them are drawbacks that PLAY has. 1. Its true that there's a chance that users may…",{"commenters":33,"max_depth":37,"maker_replies":146,"first_comment_mins":159,"lifespan_hours":160},23,36,[162,164,166,168,170,171,173,176,178,180,182,184,186,188,189,190,192,195,197,198,201,203,205,207,209,211,212,213],[143,39,32,163,62,39],"project\u002Fcritical\u002Fidea",[150,39,39,165,11,32],"commenter\u002Fneutral\u002Fidea",[167,39,32,163,62,39],"2950587",[153,39,39,169,11,32],"commenter\u002Fneutral\u002Fnone",[61,39,32,163,62,39],[156,39,39,172,11,32],"project\u002Fneutral\u002Fidea",[174,39,42,175,62,39],"2954943","maker\u002Fpositive\u002Fnone",[65,39,39,177,11,32],"maker\u002Fneutral\u002Fnone",[81,39,42,179,82,39],"project\u002Fpositive\u002Fidea",[112,32,32,181,113,39],"project\u002Fcritical\u002Fdesign",[124,31,43,183,125,39],"project\u002Fmixed\u002Fidea",[185,31,39,172,11,32],"2950677",[187,31,43,172,125,39],"2951796",[132,43,43,172,133,39],[136,43,39,169,137,39],[191,43,39,177,11,32],"2952821",[193,43,32,194,137,39],"2952988","project\u002Fcritical\u002Fexecution",[196,43,39,177,11,32],"2954707",[55,43,39,172,11,32],[199,147,32,163,200,39],"2950610","pstuart",[202,147,39,172,11,32],"2950635",[204,147,32,163,200,39],"2950908",[206,147,39,165,62,39],"2953384",[208,42,32,163,102,39],"2950696",[51,42,39,210,52,39],"commenter\u002Fpositive\u002Fidea",[101,42,32,163,102,39],[78,42,39,210,52,39],[105,42,32,163,102,39],[],[216,220,225,230,235,240],{"id":217,"name":218,"points":219,"category":20},"2959639","BidOnMyDay",113,{"id":221,"name":222,"points":223,"category":224},"2963109","Keyboard Heatmap",96,"creative",{"id":226,"name":227,"points":228,"category":229},"2948590","My weekend project (split screen surfing)",71,"consumer_social",{"id":231,"name":232,"points":233,"category":234},"2965812","LightWrite",47,"productivity",{"id":236,"name":237,"points":238,"category":239},"2956003","readfa.st",46,"learning_science",{"id":241,"name":242,"points":243,"category":244},"2949086","Heatwave",41,"dev_tools",6,false,"v2",{"id":249,"name":5,"line":6,"ai":246,"cat":20,"year":13,"points":14,"comments":15,"rec":28,"s":29,"top":18,"kw":250,"maker":11,"domain":10,"tier":19,"attempts":39,"strip":251,"url":9,"mix":252,"praise":74,"objection":86,"sub":21},2950391,[24,25,26,27],"1010105051303300100101010101",[31,31,32,33],1794036489923]