LifeEnsured

Web and SaaS

end-of-life digital asset planning

SHOW HN2011

36points
27comments
#332of 1,097 in 2011
Top 31%of 2011 by points

How HN took it

CuriousMostly questions and neutral comments

2 positive, 6 neutral or asking, 1 mixed, 3 critical, out of 12 comments about the project. Thread score -0.04.

Execution: 1 for, 1 againstPricing: 0 for, 1 againstDocs: 1 for, 0 against

The thread, comment by comment

Each row is a top-level comment and its replies, in HN's order. Select a cell to open that comment on HN.

positive neutral or mixed critical about another commenter or something else the maker

What HN said

What people liked

  • Timely service as digital life grows; well-handled objections

    From 1 comment
    • After almost getting killed while traveling in Cambodia (reckless motorcycle driver hit me), I was wondering about this. It dawned on me that it might take a few years for…
      lionhearted on HN
  • Well-written site copy

    From 1 comment
  • Morbid but necessary niche

    From 1 comment
    • Morbid, but very necessary app. How do you notify people? Via phone? Email?
      JonLim on HN

Objections

  • Hard to market since people avoid thinking about death

    From 1 comment
    • Agree – cracking this market is an interesting challenge. One of the biggest hurdles we’ve got is that people really don’t like thinking about their own demise. As for estate…
      michaelaiello on HN
  • Design and colour scheme feel too Web 2.0 for the subject

    From 1 comment
    • After almost getting killed while traveling in Cambodia (reckless motorcycle driver hit me), I was wondering about this. It dawned on me that it might take a few years for…
      lionhearted on HN
  • Price should be lower for younger users

    From 1 comment
    • Shouldn't this be cheaper the younger I am? My chances of dying at 27 are not as high as 24 USD per year.
      dfgonzalez on HN

Requests

  • Public API for posting or automating messages

    From 1 comment
    • I would like an API please. My dark humor would force me to write a bot to make tweets from hell.
      mathgladiator on HN
  • Non-US support beyond social security detection

    From 1 comment
    • Is this US only? I don't see this on your FAQ, but references to social security would imply it is. Can a one-off fee be payable by the estate?
      deadmansshoes on HN

Questions

  • Is the service US only?

    From 1 comment
    • Is this US only? I don't see this on your FAQ, but references to social security would imply it is. Can a one-off fee be payable by the estate?
      deadmansshoes on HN
  • Can the estate pay the fee?

    From 1 comment
    • Is this US only? I don't see this on your FAQ, but references to social security would imply it is. Can a one-off fee be payable by the estate?
      deadmansshoes on HN
  • How are death notifications sent?

    From 1 comment
    • Morbid, but very necessary app. How do you notify people? Via phone? Email?
      JonLim on HN

Alternatives named

  • Entrustet

    From 2 comments
    • One of my friends started https://www.entrustet.com/ a few years back. Looks like it's effectively the same service as LifeEnsured.
      listrophy on HN
    • Looks like http://www.entrustet.com
      danvoell on HN
  • LegacyLocker

    From 1 comment
    • It is going to be tough to market. Estate planners are lawyers and thus can't ethically take affiliate payments, so they have little reason to push your products. I assume you…
      jcampbell1 on HN

Category, keywords, summaries and labels on this page were made by AI (Thread Reader v2) and not checked by hand. Each point links to the comments it came from.

Add a badge to your READMEShown on HackerShow
[![Shown on HackerShow](https://hackershow.org/badge.svg)](https://hackershow.org/show/2257822)